About the Author: Keegan Keller
Keegan Keller is the Marketing Director at Customs Unlimited, a U.S.-based vehicle lighting company that builds plug-and-play wiring harnesses for Ford, RAM, and GM trucks, stocks select Toyota options, and carries a large catalog of LED headlights, tail lights, fog lights, and off-road lighting. With 9 years of experience in the aftermarket automotive and off-road industry, Keegan leads the marketing strategy that helps truck and SUV owners across the country find the right lighting upgrades for their vehicles.
In his role, Keegan directs Customs Unlimited's paid search, search engine optimization, and content strategy. His focus is helping drivers find vehicle-specific lighting, clear install guides, and the product details they need before they buy. Customs Unlimited has served truck and SUV owners since 2022, and many of its CU-branded lighting products are assembled in the USA and backed by a limited lifetime warranty.
Experience
Before joining Customs Unlimited, Keegan served as Sales and Marketing Director at CBI Offroad and Prinsu Design Studio, two off-road accessory brands. Those roles gave him a close view of how off-road and truck owners research gear, compare options, and decide what to add to their vehicles. That background now shapes how he presents lighting products, wiring solutions, and installation resources to Customs Unlimited customers.
Education and Expertise
Keegan holds a Bachelor of Science in Business Management and completed on-campus training in Google Ads and SEO. Over his career, he has managed more than $20 million per year in advertising spend, giving him a data-driven view of what truck owners search for and what helps them make confident buying decisions.
His areas of expertise include:
- Google Ads
- Search engine optimization
- Digital marketing strategy
- Ecommerce marketing
- Aftermarket automotive and off-road marketing
Outside the Office
Keegan chose this industry because he has loved the outdoors since he was a kid. Working in off-road and automotive lets him help people have more fun with their vehicles, while also giving him more time to spend with his family. Outside the office, he enjoys fly fishing, off-roading, and camping with his family.
Helpful Resources
Drivers planning a lighting upgrade can browse Customs Unlimited's Plug-N-Play Harnesses, Install Guides, and Warranty details, read more about the team on the About Us page, or connect with Keegan on LinkedIn. To reach the Customs Unlimited team, email support@customsunlimited.com or call 810-969-2107.











